AI Insights · Timothy · July 2021
Top 5 Virtual Pet Apps on iOS in Bulgaria: Q2 2021 Performance
Explore the performance trends of the top virtual pet apps in Bulgaria during Q2 2021, focusing on weekly downloads, revenue, and active users.
The second quarter of 2021 witnessed intriguing trends in the virtual pet app category on the iOS platform in Bulgaria. Data from Sensor Tower highlights the performance of the top five apps in this category, offering insights into their weekly downloads, revenue, and active user base.
My Talking Tom from Outfit7 Limited saw its weekly revenue fluctuate slightly, peaking at around $17 in late June. The app's downloads demonstrated a varied pattern, reaching a high of approximately 402K in mid-May. The active user base showed a minor decline, starting at about 5.4K and settling at approximately 4.5K by the end of June.
My Talking Tom 2, another offering from Outfit7 Limited, experienced a notable increase in weekly revenue, peaking at $27 in early May. Downloads remained relatively stable, with a slight peak at 200K in mid-June. The active users fluctuated modestly, averaging around 3K throughout the quarter.
My Talking Angela also by Outfit7 Limited, showcased a significant surge in weekly revenue, reaching $34 by the end of June. The app's downloads saw a dramatic increase, culminating at approximately 305K in the last week of June. Active user numbers rose steadily, starting at 1.9K and reaching over 2K by quarter's end.
My Talking Tom Friends displayed a modest revenue trend with minor fluctuations, peaking at $12 in early April. The downloads were relatively stable, with a small increase towards the end of the quarter, hitting 150K in late June. Active users remained consistent, averaging around 2.4K.
Applaydu Play & Discover from FERRERO TRADING LUX S.A. didn't generate revenue during this quarter, but its downloads showed a declining trend, starting at 107K and dropping to 16K by the end of June. The active user count followed a similar downward trajectory, decreasing from 284 to 163 over the same period.
These insights offer a glimpse into the dynamic performance of virtual pet apps in Bulgaria, with further details available through Sensor Tower.
